The world recently welcomed this year’s newly awarded designers from the 2017 Golden Pin Design Awards.

The 72 finalists of 455 selected entries were chosen on Wednesday, September 27th at the National Taiwan University stadium in Taipei, and the Grand Ceremony will be held on December 7th.

The six finalists who were acknowledged within the 2017 Golden Pin Concept Design Award final selection came from different angles of the design disciplines including those focused upon product design, spatial design, visual communication design and packaging design, while the three selected to win the Best Concept Award were offered the opportunity to discuss their concepts with the jury panel. This provided a very good chance for the designers to share their concepts and exchange opinions with the international judges and designers. Also, the forum for the winners of the Best Concept Design award will be held in December on the same day of the grand ceremony, which will be open to the public and free of charge.

One of the comments made by the international judges was that while it’s one thing to bring a unique and cliché view of Chinese design to the global arena, there should also be a simple way to blend Chinese design and the worldview for even though tastes differ, this difference also reflects the impact and the meaning of the design’s unique qualities.

6 Finalists in the Golden Pin Design Award

Universal Trial Frame UB6  

Product designed by Oculus GmbH, Germany.  Visual impairment is especially prevalent across Taiwan and China. The UB 6 trial frame is a vital tool of the trade for every refraction professional. Carefully crafted by hand with the highest attention being paid to detail, the product provides a perfect measuring of the eyes resulting from UB 6’s high quality and extreme accuracy.

Guangzhou Jinyi Cinemas (Guangzhou Haizhucheng IMAX)

Spatial designed by  One Plus Partnership architects, Hong Kong for Guangzhou Jinyi Film & Television Media Company. Meteors are a beautiful and short-lived astronomical observation. The designers pay tribute to filmmakers through a meteoric design, reminding audiences about the years of hard work through the relatively short enjoyment of these phenomena.

The Office of HON Kenneth Leung

Visual communication designed  by Tomorrow Design Office, Hong Kong. Since Hon. Kenneth Leung is a legislative councilor, he issues letters regularly on social issues, laws and accounting. The design of his stationary plays an important role in communicating the Office’s identity and vision, for example, “DEMOCRACY,” “EQUITY,” “DIVERSITY,” and “JUSTICE.”

RADO True Taipei Limited Edition

Product designed by Leslie Chan Design Company, Taiwan, for RADO Watch Company in Switzerland. A watch for the minimalist, inspired by folded paper, symbolizing a diverse and cosmopolitan philosophy. Light and shadow communicate the multiple aspects of form.


Product designed by  HEY SHENG CHI SI, Taiwan, for Hirota Glass Company in Japan. WAYOU is a three-piece collection of delicate crystal glassware made by one of Japan’s most-renowned specialty glassmakers, Hirota Glass Company. The milky white vertical stripes in the three-piece set of bowls and drinking glasses add a touch of romance to cold dishes and desserts.”

29th Summer Universiade Taipei 2017 Commemorative Token

Packaging designed by Midnight Design Studio, Taiwan, for Taipei Rapid Transit Corporation. In-keeping with the visual identity of the 2017 Taipei Universiade sporting event, the designers embraced and played with the outlines of the competition’s mascots. The color of the coin refracts with the viewing angle, symbolizing diversity and youthfulness.

3 Finalists in the 2017 Golden Pin Concept Design Award

Elbow Cassette Player

Product designed by  BrainMonk audiovisual art organization, Lithuania. ELBOW is a portable cassette player reduced to its core. Despite the dominance of cheap and convenient digital media, physical audio formats are making a big comeback – first vinyl, and now the cassette tape. By exposing the cassette, ELBOW offers a fresh user experience, allowing listeners to directly appreciate the tape’s motion, or even get creative by forcibly interrupting playback.


Product designed by  Lin Wei-Chun and Jang Yun-Jen from Taiwan. RUKI is a feminine caring system specially designed for the needs of Asian women. ‘Toxic Shock’ syndrome is well known in Taiwan, where women are very wary of products for their menstrual cycle. The RUKI feminine caring system includes a menstrual cup, cleaning pack, and mobile application, which charts the user’s regularity.

Forest at the Finger Tips

Visual Communication designed by Tsung Yi-Pei, Wang Ying-Ping, Hsu Li-Hsin, Chen Yun-Xin, Ma Jing-Wen, and Li Jia-Ru from Taiwan. Forest at the Finger Tips is a book that integrates tactile visuals with braille. Poems and stories introduce various species of trees, presenting the visual beauty of light and shadow in a tactile format.

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