{"id":25462,"date":"2019-06-26T19:13:55","date_gmt":"2019-06-26T12:13:55","guid":{"rendered":"http:\/\/art4d.com\/?p=25462"},"modified":"2019-06-26T19:13:55","modified_gmt":"2019-06-26T12:13:55","slug":"aesop-toothpaste-dentifrice","status":"publish","type":"post","link":"https:\/\/art4d.com\/2019\/06\/aesop-toothpaste-dentifrice","title":{"rendered":"A\u0112SOP TOOTHPASTE &#8216;DENTIFRICE&#8217;"},"content":{"rendered":"<h2><span style=\"font-family: boing-bold; font-size: 14pt;\">AVAILABLE IN THAILAND FOR THE FIRST TIME FROM 1 JULY 2019, A\u0112SOP TOOTHPASTE&nbsp;WILL COMPLETE THE ORAL CARE PRODUCT LINE WITH ITS DESIGN THAT IS NOT ONLY PRACTICAL BUT ALSO CARES FOR ECOLOGY<\/span><\/h2>\n<p><!--more--><\/p>\n<p><span style=\"font-family: relevant-bold; font-size: 12pt;\">TEXT: PAPHOP KERDSUP<\/span><br \/>\n<span style=\"font-family: relevant-bold; font-size: 12pt;\">PHOTO COURTESY OF A\u0112SOP<\/span><\/p>\n<p><span style=\"font-family: rm-regular; font-size: 10pt;\">(For English, please scroll down)<\/span><\/p>\n<p><span style=\"font-family: sarabun-regular; font-size: 12pt;\">\u0e2b\u0e25\u0e31\u0e07\u0e08\u0e32\u0e01\u0e17\u0e35\u0e48\u0e40\u0e1b\u0e34\u0e14\u0e15\u0e31\u0e27\u0e40\u0e1b\u0e47\u0e19\u0e04\u0e23\u0e31\u0e49\u0e07\u0e41\u0e23\u0e01\u0e44<wbr>\u0e1b\u0e43\u0e19\u0e1b\u0e35 2017 \u0e43\u0e19\u0e17\u0e35\u0e48\u0e2a\u0e38\u0e14 A\u0113sop Toothpaste \u0e1c\u0e25\u0e34\u0e15\u0e20\u0e31\u0e13\u0e11\u0e4c\u0e22\u0e32\u0e2a\u0e35\u0e1f\u0e31\u0e19\u0e08\u0e32\u0e01\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c A\u0113sop \u0e01\u0e47\u0e44\u0e14\u0e49\u0e24\u0e01\u0e29\u0e4c\u0e27\u0e32\u0e07\u0e02\u0e32\u0e22\u0e43\u0e19\u0e1b\u0e23\u0e30\u0e40\u0e17\u0e28\u0e44\u0e17\u0e22\u0e15\u0e31\u0e49\u0e07<wbr>\u0e41\u0e15\u0e48 1 \u0e01\u0e23\u0e01\u0e0e\u0e32\u0e04\u0e21 2019 \u0e17\u0e35\u0e48\u0e08\u0e30\u0e16\u0e36\u0e07\u0e19\u0e35\u0e49\u0e41\u0e25\u0e49\u0e27 \u0e2b\u0e25\u0e31\u0e07\u0e08\u0e32\u0e01\u0e17\u0e35\u0e48\u0e15\u0e34\u0e14\u0e02\u0e49\u0e2d\u0e08\u0e33\u0e01\u0e31\u0e14\u0e43\u0e19\u0e41\u0e07\u0e48\u0e02\u0e2d\u0e07\u0e01<wbr>\u0e32\u0e23\u0e08\u0e14\u0e17\u0e30\u0e40\u0e1a\u0e35\u0e22\u0e19\u0e2a\u0e34\u0e19\u0e04\u0e49\u0e32\u0e08\u0e19\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e01\u0e34\u0e19\u0e23\u0e30\u0e22<wbr>\u0e30\u0e40\u0e27\u0e25\u0e32\u0e19\u0e32\u0e19\u0e2b\u0e25\u0e32\u0e22\u0e1b\u0e35 \u0e0b\u0e36\u0e48\u0e07\u0e40\u0e21\u0e37\u0e48\u0e2d\u0e23\u0e27\u0e21\u0e01\u0e31\u0e1a A\u0113sop Mouthwash \u0e17\u0e35\u0e48\u0e40\u0e1b\u0e34\u0e14\u0e15\u0e31\u0e27\u0e44\u0e1b\u0e01\u0e48\u0e2d\u0e19\u0e2b\u0e19\u0e49\u0e32\u0e19\u0e35\u0e49 \u0e01\u0e47\u0e08\u0e30\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e1c\u0e25\u0e34\u0e15\u0e20\u0e31\u0e13\u0e11\u0e4c\u0e43\u0e19\u0e01\u0e25\u0e38\u0e48\u0e21 Oral Care \u0e19\u0e31\u0e49\u0e19\u0e04\u0e23\u0e1a\u0e2a\u0e21\u0e1a\u0e39\u0e23\u0e13\u0e4c\u0e40\u0e2a\u0e35\u0e22\u0e17\u0e35<\/span><\/p>\n<p><span style=\"font-family: sarabun-regular; font-size: 12pt;\">\u0e19\u0e2d\u0e01\u0e08\u0e32\u0e01\u0e22\u0e32\u0e2a\u0e35\u0e1f\u0e31\u0e19\u0e19\u0e35\u0e49\u0e08\u0e30\u0e44\u0e21\u0e48\u0e21\u0e35\u0e01\u0e32\u0e23\u0e43\u0e2a\u0e48\u0e2a<wbr>\u0e32\u0e23\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e40\u0e01\u0e34\u0e14\u0e1f\u0e2d\u0e07 SLS (Sodium Lauryl Sulfate) \u0e2a\u0e32\u0e23\u0e40\u0e1e\u0e34\u0e48\u0e21\u0e04\u0e27\u0e32\u0e21\u0e2b\u0e27\u0e32\u0e19 Saccharin \u0e41\u0e25\u0e30\u0e2a\u0e32\u0e23\u0e1b\u0e49\u0e2d\u0e07\u0e01\u0e31\u0e19\u0e1f\u0e31\u0e19\u0e1c\u0e38 Fluoride \u0e0b\u0e36\u0e48\u0e07\u0e40\u0e1b\u0e47\u0e19\u0e2a\u0e48\u0e27\u0e19\u0e1c\u0e2a\u0e21\u0e17\u0e35\u0e48\u0e1e\u0e1a\u0e44\u0e14\u0e49\u0e43\u0e19\u0e22\u0e32\u0e2a\u0e35\u0e1f\u0e31<wbr>\u0e19\u0e17\u0e31\u0e48\u0e27\u0e44\u0e1b \u0e41\u0e15\u0e48\u0e40\u0e25\u0e37\u0e2d\u0e01\u0e43\u0e0a\u0e49\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e43\u0e19\u0e01\u0e32\u0e23\u0e17\u0e33\u0e04\u0e27<wbr>\u0e32\u0e21\u0e2a\u0e30\u0e2d\u0e32\u0e14\u0e41\u0e25\u0e30\u0e06\u0e48\u0e32\u0e40\u0e0a\u0e37\u0e49\u0e2d\u0e41\u0e1a\u0e04\u0e17\u0e35\u0e40\u0e23\u0e35<wbr>\u0e22\u0e02\u0e2d\u0e07\u0e2a\u0e48\u0e27\u0e19\u0e1c\u0e2a\u0e21\u0e41\u0e25\u0e30\u0e2a\u0e32\u0e23\u0e2a\u0e01\u0e31<wbr>\u0e14\u0e08\u0e32\u0e01\u0e18\u0e23\u0e23\u0e21\u0e0a\u0e32\u0e15\u0e34 \u0e40\u0e0a\u0e48\u0e19 \u0e27\u0e32\u0e0b\u0e32\u0e1a\u0e34 (Wasabia Japonica) \u0e40\u0e1b\u0e47\u0e19\u0e2b\u0e25\u0e31\u0e01\u0e41\u0e25\u0e49\u0e27 \u0e08\u0e38\u0e14\u0e40\u0e14\u0e48\u0e19\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e02\u0e2d\u0e07 A\u0113sop Toothpaste \u0e04\u0e37\u0e2d\u0e01\u0e32\u0e23\u0e2d\u0e2d\u0e01\u0e41\u0e1a\u0e1a \u0e0b\u0e36\u0e48\u0e07\u0e40\u0e1b\u0e47\u0e19\u0e2a\u0e34\u0e48\u0e07\u0e17\u0e35\u0e48\u0e16\u0e39\u0e01\u0e43\u0e2a\u0e48\u0e25\u0e07\u0e43\u0e19\u0e17\u0e38\u0e01\u0e46 \u0e1c\u0e25\u0e34\u0e15\u0e20\u0e31\u0e13\u0e11\u0e4c\u0e02\u0e2d\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e21\u0e32\u0e2d\u0e22\u0e39\u0e48\u0e15\u0e25\u0e2d\u0e14 \u0e42\u0e14\u0e22\u0e1a\u0e23\u0e23\u0e08\u0e38\u0e20\u0e31\u0e13\u0e11\u0e4c\u0e2b\u0e23\u0e37\u0e2d\u0e2b\u0e25\u0e2d\u0e14\u0e22\u0e32\u0e2a\u0e35\u0e1f\u0e31\u0e19\u0e19\u0e31\u0e49\u0e19 \u0e40\u0e1b\u0e47\u0e19\u0e01\u0e32\u0e23\u0e40\u0e25\u0e37\u0e2d\u0e01\u0e43\u0e0a\u0e49\u0e2d\u0e30\u0e25\u0e39\u0e21\u0e34\u0e40\u0e19\u0e35\u0e22\u0e21\u0e40\u0e1b\u0e47\u0e19<wbr>\u0e27\u0e31\u0e2a\u0e14\u0e38\u0e2b\u0e25\u0e31\u0e01 \u0e0b\u0e36\u0e48\u0e07\u0e17\u0e31\u0e49\u0e07\u0e0a\u0e48\u0e27\u0e22\u0e23\u0e31\u0e01\u0e29\u0e32\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e22\u0e32\u0e2a\u0e35\u0e1f\u0e31\u0e19 \u0e44\u0e21\u0e48\u0e04\u0e37\u0e19\u0e23\u0e39\u0e1b\u0e40\u0e2b\u0e21\u0e37\u0e2d\u0e19\u0e01\u0e31\u0e1a\u0e2b\u0e25\u0e2d\u0e14\u0e1e\u0e25\u0e32\u0e2a\u0e15\u0e34\u0e01\u0e08<wbr>\u0e19\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e25\u0e14\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e17\u0e35\u0e48\u0e43\u0e19\u0e01\u0e32\u0e23\u0e1e\u0e01\u0e1e\u0e32\u0e25\u0e07 \u0e41\u0e25\u0e30\u0e22\u0e31\u0e07\u0e16\u0e37\u0e2d\u0e40\u0e1b\u0e47\u0e19\u0e27\u0e31\u0e2a\u0e14\u0e38\u0e17\u0e35\u0e48\u0e40\u0e1b\u0e47\u0e19\u0e21\u0e34\u0e15\u0e23\u0e15\u0e48<wbr>\u0e2d\u0e2a\u0e34\u0e48\u0e07\u0e41\u0e27\u0e14\u0e25\u0e49\u0e2d\u0e21\u0e17\u0e35\u0e48\u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e19\u0e33\u0e44\u0e1b\u0e23\u0e35<wbr>\u0e44\u0e0b\u0e40\u0e04\u0e34\u0e25\u0e44\u0e14\u0e49 \u0e41\u0e16\u0e21\u0e1d\u0e32\u0e40\u0e01\u0e25\u0e35\u0e22\u0e27\u0e17\u0e35\u0e48\u0e43\u0e0a\u0e49\u0e01\u0e47\u0e16\u0e39\u0e01\u0e2d\u0e2d\u0e01\u0e41\u0e1a\u0e1a\u0e43\u0e2b\u0e49<wbr>\u0e21\u0e35\u0e40\u0e2a\u0e49\u0e19\u0e1c\u0e48\u0e32\u0e19\u0e28\u0e39\u0e19\u0e22\u0e4c\u0e01\u0e25\u0e32\u0e07\u0e17\u0e35\u0e48\u0e01\u0e27\u0e49\u0e32\u0e07\u0e02\u0e36\u0e49<wbr>\u0e19 \u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e2a\u0e2d\u0e14\u0e04\u0e25\u0e49\u0e2d\u0e07\u0e44\u0e1b\u0e01\u0e31\u0e1a\u0e01\u0e32\u0e23\u0e27\u0e32\u0e07\u0e02\u0e2d\u0e07<wbr>\u0e2b\u0e25\u0e2d\u0e14\u0e22\u0e32\u0e2a\u0e35\u0e1f\u0e31\u0e19 \u0e43\u0e19\u0e02\u0e13\u0e30\u0e17\u0e35\u0e48\u0e42\u0e17\u0e19\u0e2a\u0e35\u0e40\u0e02\u0e35\u0e22\u0e27\u0e21\u0e34\u0e19\u0e15\u0e4c\u0e17\u0e31\u0e49\u0e07\u0e1a\u0e19\u0e1a<wbr>\u0e23\u0e23\u0e08\u0e38\u0e20\u0e31\u0e13\u0e11\u0e4c \u0e41\u0e25\u0e30\u0e2d\u0e07\u0e04\u0e4c\u0e1b\u0e23\u0e30\u0e01\u0e2d\u0e1a\u0e15\u0e48\u0e32\u0e07\u0e46 \u0e43\u0e19\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d \u0e01\u0e47\u0e16\u0e39\u0e01\u0e43\u0e0a\u0e49\u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e1a\u0e23\u0e23\u0e22\u0e32\u0e01\u0e32\u0e28\u0e02\u0e2d\u0e07\u0e04<wbr>\u0e27\u0e32\u0e21\u0e40\u0e22\u0e47\u0e19\u0e2a\u0e1a\u0e32\u0e22\u0e17\u0e35\u0e48\u0e44\u0e14\u0e49\u0e08\u0e32\u0e01\u0e2a\u0e48<wbr>\u0e27\u0e19\u0e1b\u0e23\u0e30\u0e01\u0e2d\u0e1a\u0e2b\u0e25\u0e31\u0e01\u0e2d\u0e22\u0e48\u0e32\u0e07\u0e2a\u0e40\u0e1b\u0e35\u0e22\u0e23\u0e4c\u0e21\u0e34\u0e19\u0e15\u0e4c<wbr>\u0e43\u0e19\u0e22\u0e32\u0e2a\u0e35\u0e1f\u0e31\u0e19<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-20922 size-medium\" src=\"http:\/\/art4d.com\/wp-content\/uploads\/2019\/01\/horizontal-line-300x77.png\" alt=\"\" width=\"300\" height=\"77\" srcset=\"https:\/\/art4d.com\/wp-content\/uploads\/2019\/01\/horizontal-line-300x77.png 300w, https:\/\/art4d.com\/wp-content\/uploads\/2019\/01\/horizontal-line-600x155.png 600w, https:\/\/art4d.com\/wp-content\/uploads\/2019\/01\/horizontal-line.png 775w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<div id='gallery-1' class='gallery galleryid-25462 gallery-columns-2 gallery-size-full'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/art4d.com\/2019\/06\/aesop-toothpaste-dentifrice\/asap-02'><img loading=\"lazy\" decoding=\"async\" width=\"4001\" height=\"6001\" src=\"https:\/\/art4d.com\/wp-content\/uploads\/2019\/06\/asap-02-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/art4d.com\/2019\/06\/aesop-toothpaste-dentifrice\/asap-01'><img loading=\"lazy\" decoding=\"async\" width=\"4001\" height=\"6001\" src=\"https:\/\/art4d.com\/wp-content\/uploads\/2019\/06\/asap-01-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<div class=\"gmail_default\">\n<p><span style=\"font-family: rm-regular; font-size: 12pt;\"><br \/>\nSince the launch in 2017, A<span style=\"font-size: 14pt;\">\u0113<\/span>sop Toothpaste will finally be available in Thailand for the first time from 1 July 2019. Following certain complications in regards to the patent agreement that took several years to resolve, the release of A<span style=\"font-size: 14pt;\">\u0113<\/span>sop Toothpaste will complete the Oral Care product line, joining the existing A<span style=\"font-size: 14pt;\">\u0113<\/span>sop Mouthwash.<\/span><\/p>\n<p><span style=\"font-family: rm-regular; font-size: 12pt;\">The toothpaste does not contain the foaming agent Sodium Lauryl Sulfate (SLS), the synthetic compound saccharin which gives a sweet taste, or fluoride, all of which are usually found in conventional toothpaste. Alternatively, A<span style=\"font-size: 14pt;\">\u0113<\/span>sop incorporated natural, bacteria-fighting agents, mainly wasabi or Wasabia Japonica into their toothpaste. What\u2019s remarkable about A<span style=\"font-size: 14pt;\">\u0113<\/span>sop Toothpaste is its packaging, which is made out of aluminum that helps preserve the texture of the product. Not returning to its original shape like plastic, the aluminum tube also saves space when traveling and, being recyclable, the packaging is environmentally friendly. The product\u2019s screw lid has been designed with the placement of the tube in mind and has a larger diameter to assist its use. Additionally, the packaging\u2019s mint green color is used throughout the campaign to cohesively reflect the cooling effect of the toothpaste\u2019s main ingredient, spearmint.<\/span><\/p>\n<\/div>\n<div>&nbsp;<\/div>\n<div class=\"gmail_default\"><span style=\"font-family: boing-bold; font-size: 14pt;\"><a href=\"https:\/\/www.aesop.com\/th\/\">aesop.com\/th<\/a><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Available in Thailand for the first time from 1 July 2019, A\u0113sop Toothpaste\u00a0will complete the oral care product line with its design that is not only practical but also cares for ecology<\/p>\n","protected":false},"author":2294,"featured_media":25468,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ub_ctt_via":"","ngg_post_thumbnail":0,"footnotes":""},"categories":[974],"tags":[1554,1786,2305],"class_list":["post-25462","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-update","tag-aesop","tag-product-design","tag-aesop-toothpaste"],"featured_image_src":"https:\/\/art4d.com\/wp-content\/uploads\/2019\/06\/cover-scaled.jpg","author_info":{"display_name":"Ketsiree Wongwan","author_link":"https:\/\/art4d.com\/author\/ketsiree"},"acf":[],"lang":"th","translations":{"th":25462},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/posts\/25462","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/users\/2294"}],"replies":[{"embeddable":true,"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/comments?post=25462"}],"version-history":[{"count":0,"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/posts\/25462\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/media\/25468"}],"wp:attachment":[{"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/media?parent=25462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/categories?post=25462"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/art4d.com\/wp-json\/wp\/v2\/tags?post=25462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}