WHO
KuwaKenta, graphic & art direction; a pineapple lover
WHAT
The driving force behind KuwaKenta Collection and cofounder of NOWORNEVER Design
WHEN
2014–present
WHERE
Kuala Lumpur, Malaysia
WHY
“NOW OR NEVER ” reflects our mindset that we treat every single possibility as our quest to push the boundaries of creativity, and strive to experiment in the pursuit of a progressive design experience.
DESCRIBE YOUR PRACTICE IN THREE WORDS:
NOW OR NEVER
NAME A BOOK YOU THINK EVERY CREATIVE SHOULD READ?
The Magic of Thinking Big: David J. Schwartz, a book that changed the way I look at the world.
HOW WOULD YOU DEFINE CREATIVITY?
A practical solution that makes everyone happy.
WHAT ARE YOU WORKING ON CURRENTLY?
Curation, an art exhibition and a video.
WHAT IS YOUR FAVORITE THING ABOUT THE CITY THAT YOU LIVE IN?
The occasional surprise and contrast in many aspects.