(For Thai, press here)
Knowledge of Design Week (KODW) 2020, organised by Hong Kong Design Centre (HKDC) with Create Hong Kong (CreateHK) of the Government of the Hong Kong Special Administrative Region (HKSAR Government) as the Lead Sponsor, officially concluded its successful debut as a virtual event.
Livestreamed from Hong Kong over four days (26 to 29 August), KODW 2020 connected innovative leaders with the global community through over 15 thematic sessions, interactive remote workshops and an exclusive online community and networking platform.
KODW 2020 invited more than 40 local and international speakers to share their experiences in braving the new normal and critically relevant insights about emerging cross-industry trends. Here are the five sessions that drew the largest number of participants, including some speakers’ insights:
COLLABORATIVE CREATIVITY: NAVIGATING CHANGE AND AMBIGUITY TO DRIVE PROGRESS
Eric Quint, Former Vice President, Chief Brand and Design Officer of 3M Company (US) said, “For me, design is all about creativity with purpose, driven by empathy. The success of design is closely linked to the level of interconnectivity of design.”
FROM CONTENT CURATION TO E-COMMERCE: NEW FUTURE OF CONTENTS
SK Lam, Founder of AllRightsReserved (HK) said, “How a creation is evaluated must be based on whether it can improve the quality of life. It’s like reaping what you sow.”
BRANDING IN THE CHANGED NEW WORLD
Prof. Viveca Chan (Middle)
Prof. Viveca Chan, Chairman and CEO of WE Marketing Group (HK) said, “There are four major trends that change consumer behaviour (since the pandemic), namely the digital acceleration, live-streaming sales models, raising health awareness, and innovation in retail channels.”
Participants and anyone who missed KODW 2020 or would like to revisit the free thematic sessions can now watch them on-demand before 30 September at www.kodw.org.
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Local and international audiences who found new ideas and inspiration at KODW should stay tuned for Business of Design Week (BODW) 2020, Asia’s leading event on design, innovation and brands curated under the theme “Vision 20/21”, to be held on 30 November to 5 December. More updates on the programme and speakers will be available on BODW social media platforms, including Facebook, LinkedIn, Instagram, Twitter and WeChat.