IN THIS BOOK, KENYA HARA, ART DIRECTOR FOR MUJI, GIVES 100 EXAMPLES OF WHITE AND ON THE BASIS OF THESE EXAMPLES HE DISCUSSES THE IMPORTANCE OF WHITE IN DESIGN
TEXT: MONGKON PONGANUTREE
PHOTO COURTESY OF ODE TO THINGS
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100 Whites
Kenya Hara
Lars Müller Publishers, 2019
5 × 7 ½ inches
224 pages
Hardcover
ISBN 978-3-03778-579-9
What comes to your mind when you hear the word ‘white’ …Snow, rice, cloud, moon? In this book, Kenya Hara, art director for Muji, gives 100 examples of white and on the basis of these examples he discusses the importance of white in design―not only as a color but as a philosophy. Hara describes how he experiments with the different whites he instances, what they mean in the process of his work and how they influence design today. Following White, Hara’s previously published book – 100 Whites explores the essence of white, which Hara sees as symbolizing simplicity and subtlety.