TEXT & PHOTO COURTESY OF EVERYDAY STUDIO

(For Thai, press here)

WHO
everyday studio is an interior and furniture design-focused practice. To describe ourselves, we would say that we are a design collective specializing primarily in interior design and furniture design. We also have our own furniture brand, everyday.

WHAT
Our goal is to create good, qualified, and creative works. We never confine our design to a particular style, but we do know that interior design and furniture design are our specialties.

WHEN
The studio was formed in 2014, and since then, we have been having fun, working and learning new things. We view ourselves as a team of young designers who are still keen to learn and adjust how we think about and approach a project, because the assignments we are given change, and there’s always something new to work with every year.

WHERE
The office and showroom of daily studio are located on Soi Sathupradit 21. It is not the most accessible location but it is manageable. So, the designers on our teams and our clients need to have quite a bit of motivation to work with us.

WHY
Why don’t we opt to specialize in interior design or furniture design in order to have a distinct selling point and direction? To create a good piece of furniture, we must understand its context, and to design a good interior space, we must understand the essential elements of the space.

What is your definition of “creativity”?
Creativity is essential to a good design. Every good design is the result of creativity.

What are your inspirations and guiding principles?
Our inspiration varies. It is dependent on the project we are planning at the time. There are also several types of inspiration. There is inspiration in how a material can be modified or utilized. Then there is context-based inspiration, which pertains to the design itself. Users are also a source of our inspiration. Our principle is simply to create good design, which is the product of meticulous attention to detail that can satisfy people’s needs and expectations.

What is the project you’re the most proud of?
We cannot choose because we are proud of every project we’ve done. Our time and commitment, the challenges posed by the project’s requirements, and our experience and learning curves vary from project to project. We can’t really compare.

We know that in addition to interior design, you also design furniture. How did that come about?
As interior designers, we are aware of the direct effects furniture has on the aesthetics and functionality of a space. However, we also learned that the majority of the furniture we like, find attractive, and wish to incorporate into our design are quite expensive and has to be imported. If the price is cheaper, they are fake. So we’re interested in offering an alternative by manufacturing beautifully crafted, distinctive, and reasonably priced furniture.

Which one is your favorite piece?
We like all the pieces from everyday brand. But The Rocky Family Stool, which is essentially the first piece produced by everyday studio, is our favorite. People began to recognize us because of that chair. We like the process behind it, from developing the design that considers users’ experiences and feelings before manufacturing possibilities.

Who is your favorite creative studio, designer, or artist?
One of the studios whose work love we love is nendo. Oki Sato, the founder of the studio has led nendo to create an astounding diversity of works of various genres, styles, and scales. Their work is straightforward but rich with profound subtleties. We absolutely admire nendo’s ability to simplify, to tell all sorts of stories through simplistic graphic sketches that really encapsulate the essence and character of each work.

Last but not least, please use this space to introduce yourself to the people who want to know more about you?
Apart from interior design and the furniture under our everyday brand, we also do project-specific design. This service helps bring this complementing features and relationship between an interior space and the furniture, ultimately creating a more satisfying and comprehensive user experience.

everyday-studio.com