All posts by Ketsiree Wongwan

PHOTO ESSAY: (VESPA PRIMAVERA)RED, POWER(RED) by LOVE

TEXT: SUTEE NAKARAKORNKUL
PHOTO: KETSIREE WONGWAN

(For Thai, press here)

art4d revisited AUBE for ‘(Vespa Primavera)RED, A Love for (RED),’ the reveal of (Vespa Primavera)RED. Powered by love, this model of Vespa scooter is a collaboration between Vespa and (RED) in the hope of helping, educating, and supporting the Global Fund’s anti-HIV campaign. The event featured some of Vespa’s iconic scooters and remarkable decorative space that’s definitely worth mentioning.

The decoration enlivened the venue with the “POWE(RED) by LOVE” theme with ‘red’ being the primary color that brought about a striking contrast to AUBE’s impeccable, white space. Massive white balloons with geographic patterns scattered around the central court, welcoming guests as soon as they set foot inside the event. Apart from their roles as decorative objects that called for Instagram snaps, the balloons’ shape and silhouette fused surprisingly well into the architectural masses and lines.

Other details of the decoration include the thoughtfully curated installation of the displayed objects. They accentuated light and shadow’s presence through dimensional interactions with various structural masses and openings, creating a series of appealing spaces that served as perfect backdrops for the guests to strike a pose. The display of scooters above eye level looked anything but awkward, partly because Vespa scooters’ unique shapes and lines correspond beautifully with the curved lines of the architecture. The decoration of the main space welcomed guests with the Afternoon Caffè Party concept that boasted art & deco design, reflecting the Vespa brand’s story and its long-existing connection and appeal to art lovers.

vespa.co.th
fb.com/vespathailand

PHOTO ESSAY : MY WIFE IS A PROP

TEXT & PHOTO: KRAIPOL JAYANETRA

(For Thai, press here)

I like to travel to witness architecture in various countries with my wife as she accompanied me every time I traveled. I noticed that while I was enjoying the architecture that I loved, my beloved wife walked away and yawned. She must have been tired from having to look at the buildings and looking at walls for hours. I, therefore, found the perfect thing for her to do, it is for her to be walking around in my architectural photos. When there is a small prop, or a person in the wide images it looks more lively, right?

_____________

Kraipol Jayanetra is an architect and founder of Alkhemist Architects, a design studio based in Bangkok. An architecture nerd, Jayanetra enjoys watching the lectures of veteran architects on YouTube and dreams to see all the architecture projects he has pinned on Google Maps.

instagram.com/donnie_boy

KODW 2020: LIVESTREAM SESSION

(For Thai, press here)

Knowledge of Design Week (KODW) 2020, organised by Hong Kong Design Centre (HKDC) with Create Hong Kong (CreateHK) of the Government of the Hong Kong Special Administrative Region (HKSAR Government) as the Lead Sponsor, officially concluded its successful debut as a virtual event.

Livestreamed from Hong Kong over four days (26 to 29 August), KODW 2020 connected innovative leaders with the global community through over 15 thematic sessions, interactive remote workshops and an exclusive online community and networking platform.

KODW 2020 invited more than 40 local and international speakers to share their experiences in braving the new normal and critically relevant insights about emerging cross-industry trends. Here are the five sessions that drew the largest number of participants, including some speakers’ insights:

COLLABORATIVE CREATIVITY: NAVIGATING CHANGE AND AMBIGUITY TO DRIVE PROGRESS

Eric Quint (Left)

Eric Quint, Former Vice President, Chief Brand and Design Officer of 3M Company (US) said, “For me, design is all about creativity with purpose, driven by empathy. The success of design is closely linked to the level of interconnectivity of design.”

FROM CONTENT CURATION TO E-COMMERCE: NEW FUTURE OF CONTENTS

SK Lam (Right)

SK Lam, Founder of AllRightsReserved (HK)  said, “How a creation is evaluated must be based on whether it can improve the quality of life. It’s like reaping what you sow.”

BRANDING IN THE CHANGED NEW WORLD

Prof. Viveca Chan (Middle)

Prof. Viveca Chan, Chairman and CEO of WE Marketing Group (HK) said, “There are four major trends that change consumer behaviour (since the pandemic), namely the digital acceleration, live-streaming sales models, raising health awareness, and innovation in retail channels.”

Participants and anyone who missed KODW 2020 or would like to revisit the free thematic sessions can now watch them on-demand before 30 September at www.kodw.org.

Local and international audiences who found new ideas and inspiration at KODW should stay tuned for Business of Design Week (BODW) 2020, Asia’s leading event on design, innovation and brands curated under the theme “Vision 20/21”, to be held on 30 November to 5 December. More updates on the programme and speakers will be available on BODW social media platforms, including Facebook, LinkedIn, Instagram, Twitter and WeChat.

kodw.org