DELVE INTO THE TRAJECTORY OF MPAVILION, AN ANNUAL PROJECT THAT INVITES RENOWNED ARCHITECTS TO DESIGN A PAVILION (AS SIMILAR AS THE SERPENTINE PAVILION IN LONDON) THROUGH THE COMPILATION OF DOCUMENTATION AND REFLECTIONS OF THE PROJECT
PHOTO CREDIT AS NOTED
(For Thai, press here)
WHO
We call ourselves in Thai as “Tuen DESIGN STUDIO”, (Tuen in Thai is ‘ตื่น’ means Wake) but we named our team’s English name “AWAKEN DESIGN STUDIO”. The reason why our team have different name in different language is because a part of suggestion from Ajarn Ban, Theeraphon Niyom, a national artist, also the person we respect said that “Who on earth would pronounce your “TUEN” in English aloud correctly!?”
WHAT
“What?” is the most asked question we got after we introduced the team name “TUEN”. Because our customers and suppliers probably not sure if they heard the name correctly.
PHOTO COURTESY OF THE STUDIO APOLLO
(For Thai, press here)
WHO
The Studio Apollo, founded by Paul Theeratuch Thammatuch–Aree and O Chisanapong Tanateerasawat. We have been good friends since college and know each other’s style of working well. By the odds, we both have always planned to ask another to start a design studio together without ever mentioning it to each other. Eventually, we then found out about the mutual intention and ended up being partners. We mutually respect each other’s choices and opinions when it comes to designing, which gives us rooms for open and constructive discussions.
WHAT
A graphic design studio that specializes in visual identity design, brand strategy, and interactive media design.
